“We believe everyone should have an equal opportunity to express their distinctive beauty.”

Our story
Born out of passion
A lifelong passion for beauty and equality inspired Mercy (our founder) to create Chic Beauty Box. Through her personal experiences and interactions as a social worker, Mercy quickly discovered that makeup, perfume, haircare and skincare products are surprisingly unaffordable for most people.
With this in mind, she sought to create a beauty subscription service that is affordable, and yet relatable by including brands that beginners and experts alike will both enjoy and find useful.
Community Empowerment
We’re nothing without our community of #chicbabes. We curate boxes with the intent to inspire and express your own unique style.
We believe every individual has at least one feature that makes them distinctly beautiful. It is our mission to help you discover and enhance it. That’s why our box is completely customizable and personalized. We let you choose the products you want in your box. And where you don’t have an option to choose, we use your beauty profile to select the perfect item – guaranteed.
Ultimately, we want to harbour a community where everyone feels safe and secure in themselves. We want to be more than just a subscription box. We want to be your beauty hub, your beauty magazine, your beauty forum. Want to talk beauty? Come to us. Want to express your beauty ideas? Look no further.
In our community you’ll never be overlooked or underrepresented. We welcome people of all races, cultures and backgrounds.
Who we are
Not Just a Beauty Box
We’re committed to constantly innovate the beauty discovery experience. We want to introduce you to the most exciting brands from around the world.
Consider us your beauty scouts! Whether we are treating you to goodies in your box or discounts in our shop you’ll always get the best deal right here

We are an all-inclusive brand with the sole mission: to empower the beauty community and provide an equal opportunity for all individuals to discover, afford and use high-quality beauty products. Our goal is to empower you to be your best confident self by providing you with USEFUL beauty products at exceptionally low prices.